Hettich Group acquires majority stake in height adjustable table specialist Actiforce
In a yet another brilliant display of strategic masterstroke, Hettich has acquired a majority stake in the height adjustable table (HAT) specialist, Actiforce in June 2021. This move has granted Hettich more flexibility to expand its interior furnishing solutions to the product portfolio.
Actiforce is a manufacturer of high quality, height adjustable tables and related accessories. Founded in 2004 in the Netherlands, the company currently employs around 340 people. Production facilities are located in Malaysia and at the company’s German headquarters in Nienburg. The main sales markets of Actiforce are America and Europe. Actiforce’ s digital and analogue systems bring the convenience of quick, quiet adjustment to all desk and table types. Seventeen years ago, this pioneer created a completely new market by inventing Vision Lift. They are an expert in the components business as well as in turn-key solutions. The company develops, manufactures and offers everything from electronic to mechanical components
Being able to work in an ergonomic, health conducive environment is an aspect that is becoming increasingly important at home as well as in office. Ergonomics, user-friendly comfort and convenience from electrical height adjustment are taking on greater significance in the home too. Trends like “Home Cocooning” and thinking in terms of new (homeworking) office worlds, are providing further growth potential for strategic partnerships. Furthermore, sharing expertise and experience with Actiforce will further strengthen Hettich’s position as a provider of innovative workplace and furnishing solutions.
“Height adjustable systems are finding their way into everyday life on an increasing scale. In the office sector, this includes the market for ergonomic workplaces. More and more desks can be adjusted in height, providing the ability to alternate between sitting and standing as a key ergonomic factor. This is active health maintenance both in the office and in homeworking,” says Uwe Kreidel, Managing Director Hettich. “Hettich is a world market leader with a wealth of experience in motorised desks and tables. We are delighted to share our experience and expertise with the Hettich Group. This cooperation partnership will now place both companies on a far broader base and complement their expertise,” adds Jason de Weerd, CEO, Actiforce.
With the aim to symbolize the partnership into an ever-growing union, Jason de Weerd and Holger Fricke together with Jana Schönfeld, Uwe Kreidel and Michael Lehmkuhl planted a tree as a symbol for the common future.
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